Updates from July
Let your subscribers find your best work
Your Buttondown archives got a lot easier to navigate this month, with our new email archive search.
Right at the top of your archive page, you’ll see a new search bar ready to find that thing you said that one time (when was it again?). Look up anything: An email title, subtitle, or specific quote you included in a newsletter months ago.
Archive search is turned on by default if you have email archives enabled. Don’t want search enabled on your archives? Turn it off from the Design tab in your settings as well.
Audio emails
Publishing a link to a podcast episode is fine, but a little 2015. Open a new window? Who has the time.
Last April, we added a Transistor integration to embed podcasts directly in emails. Y’all loved it! So we’ve expanded the list to include Apple Podcasts and Simplecast as well.
Just copy a link to a podcast episode, paste it into your Buttondown editor, and Buttondown will automatically turn it into an embed complete with cover art, a play button, and more.
From the blog
There are no cheap hacks for newsletter growth. But there are a handful of tricks that Ministry of Testing founder Rosie Sherry used to build her newsletter to over 100,000 subscribers.
One of those tricks—guest newsletters—is one of the most underrated ways to build an engaged audience. The trick is pitching yourself, honestly, authentically ... and ideally to newsletters you already love.
That, and giving stuff away for free. Samples give Costco their highest sales lift, and excerpts of your book (or other long-form content) can do the same for your newsletter.
Other stuff
Want to see how many people opened or clicked on your emails at a glance? Of course you do! The new dashboard customization options let you show almost any info you want about emails, in your dashboard.
Illustrating emails got easier with our new Unsplash integration. Type
/unsplash, search for the photo you want, and add it in a click.Logging into Buttondown is easier now, too, as Buttondown will remember and remind you how you last logged in. No more guessing if you used your Google account or a password.